03/29/2017

Wind blown Brand


Wind Blown is an up-and-coming handmade jewelry band based in Raleigh, NC. Native State worked with Wind Blown to craft a brand identity that would help tell the story of the business’s origins, be useful in retail applications both in print and digitally, and grow with the business for years. The mark is based on the ancient alchemical symbol for wind, the nautical spirit that inspired the name of the business, and the minimal geometric forms that permeate Wind Blown’s jewelry designs. Ancient alchemy is the practice of trying to turn lead into gold, which seemed like an appropriate nod for a handmade jeweler.

Wind blown Brand

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