LULA HAIR + MAKEUP

LULA hair + makeup is a luxury wedding, special event, and editorial styling service. The goals of this re-brand were to communicate trustworthiness, beauty, peace, and the client’s clean and natural hair + makeup styling. Brand needed to appeal to both the wedding and fashion industries and to luxury clients as well. The final logo is structured yet simple. The watercolor “smoosh” represents the way makeup looks as it’s being blended on the back of the hand during application.

Sam Ray, Owner of LULA hair + makeup said, “A special thank you to Sarah and Daniel of Native State Design Co. for their dedication, hard work, and awesome artistic insight into the branding and website…I’m so thankful I got to work with dear & talented friends to be able to represent my vision & my work so beautifully.”

All photos are courtesy of Nancy of Nancy Ray Photography for LULA hair + makeup.

5 Things To Know ABOUT Hiring A Designer

In many ways, the industry of graphic design is fairly mysterious and confusing. On the surface, a clever logo doesn’t display the years of training, hours of work, and design-thinking that goes into it’s creation. It looks simple, easy even, to the onlooker. In this post I am attempting to dispel a few myths about design and to explain why it costs what it does. Here are five things to know about hiring a designer:

Three ways Brand Design can Change your Bottom Line

You’ve spent time building a your business concept into a thriving entity. You have a loyal client base, you know what your goals are and you’ve perfected your product. You’ve reached a point where you are embarrassed to hand out your home-made business cards, knowing that your visual identity doesn’t match the level of excellence of your business. You know your services are worth more than you are currently charging, but you aren’t sure how to transition your good business into an industry leader. The answer: good design.

Click through to read three reasons a professionally designed brand is the extra touch your business needs to increase your bottom line.

Highgrove Estate Branding & Web Design

Highgrove Estate is an elegant Southern wedding venue located outside Raleigh, NC. With a 12 year history as a premium wedding venue, the goal of this rebrand was to communicate the timeless elegance and excellence of the existing Highgrove Estate experience. We worked closely with the owner and staff on every aspect of their visual identity; starting with Logo & branding and reaching as far as web design, user experience, extensive print design, interior decorating consultation, Social Media Marketing Strategy, and designing & copywriting an ad campaign incorporating the new brand.